When Is Sturgis Motorcycle Rally 2025 Calendar. Since its beginning, private area businesses throwing events such as races, concerts, and rides have made, and continue to make, the sturgis rally what it is today. To ensure you don’t miss out, mark the sturgis rally dates on your calendar and book your accommodations early, as the popularity of this event causes space to fill up quickly.
Each year, sturgis’ main street becomes a sea of motorcycles, leather, denim and, of course, people. Building upon the traditions of.